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Video frequency: Net Qin world vice-President Lu Jing

The NetEase science and technology news on September 18 news, in 2009 the Chinese international information correspondence exposition (new hall) was held from September 16th to 20th in Beijing China International Exhibition Center, the NetEasescience and technology will carry on the entire journey to report as the congress official cooperation media for you, today is the exhibition third day, in 3G applied with the developer congress, net Qin world vice-President Lu Jing said the 3G time handset security was basic.

The following is lecture factual record:

Rwanda competes: The fellow leaders and fellow guests, good afternoon, I am net Qin world Lu Jing, very happy shares the market related situation here with everybody. Today I say the topic is “handset security escort 3G migration life”.

Looked that I exchanged content, may see what to ours life today 3G and mobile interned has brought? What to us moved the new splendid space to bring? Second, 3G technology, application and development tendency. Then is handset security some discussions, finally introduces our net Qin Corporation.

May look, a market analysis data which this data is we present the organization which provides, reason that we raised the intelligence to develop this are with our securities are being closely linked states of play. May see development of the smartphone may achieve 17.8% penetration coefficients from 2006 7% penetration coefficients to 2012 every year, this is turns time. Looking from the quantity of delivery, in 2006 Chinese all platforms’ quantities of delivery is 8.4 million. We saw in 2009 this digit has doubled, has achieved 17 million, this explained we more and more intelligent terminals are changing our lives.

This intelligent terminal may see in the graph has such several tendencies, one is takes Nokia at present as the main business open platform, at present also occupied a 60% market share in China. We in the emerging platform, may see Mobile may also see other Linux platforms.

Talked about the intelligent terminal, this what characteristics? First I represent the intelligent terminal to have openness. Simultaneously open suits to carry on the description from two aspects. Today the congress calls 3G to apply with the developer congress, the first development is to applying with the developer is open. All developers are an individual exploiter, even if one in the student in school, you may from the intelligent even Taiwanese businessman there gain free development package, build the free development free the platform.

Second, is or is the consumer says to our applications, did we attain have used such intelligent platform and smartphone, what the consumer may achieve? We may achieve our handsets, if does not have the handset to speculate in the stock market, we may enable him to be possible to have the smartphone to speculate in the stock market three minutes later. If before my handset does not have the name card scanning, but the smartphone may achieve, will have the development application of handset to have. Therefore the consumer may along with the open Internet and under the opening application to the platform, selects the application which one need.

The intelligent terminal simultaneously is a 3C fusion service, 3C is the individual consumption electron, the communications terminal and motion which computing terminal I arrive. In the middle of common Internet some applications, for example play, music, video frequency, radio and media, to study and to chat, SNS, such application existed in our applications. Has the mobile termination characteristic application, looks like us to see the guidance class based on the service of position, the motion work’s domain and handset bank, the motion negotiable securities and motion payment and motion advertisement is similar to these services, more and more is paid attention by our motion operators.

Before I why, can make introduction? Our present’s terminal turns into our individual message centers more and more, why said like this? May see our handset several years ago, I saw at the exhibition on NetEase’s booth has suspended, simulates the handset from 1992 to today’s GSM and TD handset. Several years we from the original simple data to the present complex data the band width which faces to the present, we from several million arrived at dozens G endeavors, our users control the computer more and more likely, but have some motion terminal area’s characteristics. Therefore, we in each individual hand intelligent terminal, actually becomes our personal information center now, after we operate, our bank accounts and transaction, some real-time work’s things, may provide.

From the application angle, intelligent terminal’s angle had made the introduction a moment ago. At present we looked again looked from user’s needs’ angle, most foundation our telephones and short note. May regard as above one is to the information demand, for example several years ago our SP, our some content service providers, what these applications provide the service provider them to provide the service is a foundation based on picture and other services. When our things upward promote an level again the words, may see it will promote to for example us to see how the motion work enhances us to live the convenience, how to raise our working efficiency, how to reduce us to work the cost. This aspect more and more is paid attention to by our consumers.

Cites a simple example, likely we ten years ago trust, everybody raises BBS to think that was very advanced, how many ESP but the modern age you have and other things, everybody thought that is the safe disposition is not very high, why has such concept change? I think demand growing thickly. Just starts to enter this domain time, we simply have the demand to the functionality, we telephone. When we starts to use the handset negotiable securities and online banking similar data the time, just started everybody not to realize the security problem, but the person, when uses are getting more and more, will form a profit drive the big background. Such words I think that we website fishing which pays attention in the wired Internet, account stealing and other events above occurred.

We discussed in again bottom wire Qin Yan saw the motion security is any appearance, the lowest level is all users’ demands, this is we can guarantee the intelligent terminal handset foundation the function and performance security. In other words our handsets by some hoodlum procedures and trash software should not be attracted our phone bill, has consumed our electricity.

Previous is the handset does not have harassment, some of our some are not possibly able to accept the telephone marketing, these were belong to the harassment, the harassment concept are not willing saying that was actually trash short note, in fact trash short note was very interesting concept. If some short notes the bank makes some finances the marketing information time, possibly said to other many people are trash short note, possibly has become the harassment to other party. Possibly at that time I had finance plan and finance demand, but this short note said to me is the practical short note, inside this was not trash short note question, was against harassment question.

In above one is the privacy protection question, because I mentioned a moment ago our handsets increasingly became our individual message centers, later our work’s data, individual picture, some pictures, which short notes have transmitted, these things are very novel. Whether these information can strictly be protected, is not stolen by others, this is also each user pays attention.

I want to communicate several small questions with everybody simply. First, in the 90’s time, I did not know presents the guest, everybody at that time possibly had own, no matter is the notebook or table model PC, machine on then had the anti-virus software? I knew that has a PC machine, I was in 1996 have the first notebook. That notebook at that time was 66 trillion screens, dozens trillions hard disks, should have dozens trillions memories probably. I may tell everybody explicitly, in my notebook at that time did not have the anti-virus software, the reason to be very simple, at that time I did not have the Internet, at that time I internationally quite well-known company worked, our entire IT was by rights advanced, regardless of were internally or international is very advanced. My notebook at that time was such concept, such situation, at that time did not need, because my notebook basically is used in some simple basic work, I at that time did not know that anything was a virus, to 1997, in 1998 had known possibly that presented a thing to be possible to visit the Internet, then had the Internet.

Looked that today’s handset, in my hand took the handset is N97, this ability should probably have 300 trillion main screens, some 8 G memories, my present handset along is bringing, everybody also knew that the speed is many. In fact present’s ability is in 1996 PC10 time of ability.

The second question, does not present which to know when WAP service of China does make something a matter of political line? Who knows in which year? In 2001, in 2000, in 1998, in 2005? At that time I was on March 28, 2000, I remembered am quite clear, should be has held the release conference in the Eastern hotel in Beijing, at that time was Beijing moves on behalf of the China Mobile announced that the first WAP service political line formally cleared. Why must raise this, at that time were many human to think that WAP has ended, inside the entire handset could not provide the Internet handset, at that time was this.

I briefed situation with everybody a then, at that time we have made some WAP contents and service, at that time only then Nokia and Ericsson 2-3 models of handsets supported WAP, certainly possible 1-2 equipment manufacturer to support WAP the gateway. The A factory WAP handset and B factory WAP gateway is incompatible. Therefore, these things’, at that time were our Internet, in 2000 the mobile interned was not the mature market. May see today our WAP service, I believe the big website has several ten million users, looks like 3G gateway net and so on, therefore may see original WAP the concept arrives at the reality, our mobile interneds have walked into our lives truly.

The third question, 5 years ago presents does each position have in the use online bank? I believe me not to have, but I believe presents fellow many people in use online bank, businessmen are invited to open companies is also good, industry and commerce also good. A moment ago we emphasized at present these concepts, we pursue the thing simple is not the functionality network, is how we need to raise our efficiencies in our lives, how to reduce our costs, how to guarantee our products?

This everybody was clear, you go out three goods which must bring are anything. Now the key, handset and wallet, are slowly the credit card, after the credit card? I believe, we have known many years ago, some big handset manufacturers are raising MIC and RFID handset’s concept likely, how this unifies with the mobile communication, this need discusses.

Said a moment ago we move application has integrated our life completely, in the next few years middle along with the development of smartphone, more and more applications can change during our daily life the custom. May look, now this kind of Internet has any risk, we knew that has the DOS attack and fishing website to steal the account password, the evil intention consults, the wooden horse procedure and hoodlum software to steal the privacy and account password, the virus creates the system function or the performance paralysis.

We analyze again, what reason in the middle of the PC domain has created these security risks? First, open operating system. A university student, even can a middle-school student, make PC the system. Reply yes, but will not program, what because he attains is the open development platform. Second, had raised the open Internet environment a moment ago, may gain the application which as a user these develop, is in the downloading website is the free download. Likely a moment ago user’s use custom said 1996 time what I am, but our person of father’s generation’s person also knew that now how to access the net, how to use the Internet to access the net. Finally must discuss economic interest, must have the economic interest is the actuation, will therefore make some securities, makes some safe information.

I remembered pronunciation storm the software is attacked, CCTV had made an issue of program that night, has invited a network security expert, is some company in Shanghai, makes the talk show in the middle. At that time CCTV asked that Shanghai Corporation’s CEO, said what you do make? He said that I am made attack, but my age should be many years ago, we make the attack are to show off purely, demonstrates my ability. Then do they transform to making the protection? He communicated me to discover with that company IT attendants your loophole, you hurried to make up, this was a hobby. But the entire market changed now, the present all hacker very explicit goals are the benefits, so long as you give me many ten thousand, how much money, I have attacked your website, I can try to find solution to steal your server, this completely is one kind of hypothesized thing.

May look that on our handset has the security risk? Also saw a moment ago the front some data, the open operating system’s data, inside this had open elephant Symbian, WM, Android, RIM and so on. The whole world has surpassed 300 million Symbian handsets, China has surpassed 50 million Symbian mobile phone users, this is the inventory, every year should have over 10 million increasings. Said from application angle, the whole world had over 10000 Symbian applications. This said that is big digit, but I had not seen, why this is also we saw the China Mobile and operator are providing the service of operator. Because in fact now does not apply few, but is an everybody not specially good channel, our consumer specially good channels, our developer specially good channels have not provided to the consumer them have developed anything. Therefore I thought that we saw Mobile Market, the operator has provided the open pattern, provided the migration us to have very good platform using the developer, enabled the application to be possible to flow.

Looked that the user use custom, saw a moment ago the user from some foundations’ migration’s demands, to the news and weather, arrived at handset SNS and game class again, arrives at the handset negotiable securities and handset bank, to provide the location service and guidance class application again, basically later the handset can play more and more important role in our movements . Moreover the information meets the load bearing more and more much. This is mobile interned developed situation, this is the easy view international data, in 2009 the second quarter, the Chinese Internet’s user scale has achieved 152 million, they had once used the handset. This data will have the further growth in this year and next year.

The handset risk, I mentioned a moment ago repeatedly must have the economic interest, any risk must have the economic interest to take the repayment finally, is worth making the risk. No matter present’s company is calls virus to be also good, steals the information some softwares to be also good, or is the hoodlum software, what are they making? They will usually pack their procedure QQ, or is with tool’s handset software or is the game software related thing, lets the user free download. What thing are they making? Some one kind is transmits some short notes the SP codes or IVR. One kind is saw steals the privacy, now had the window pattern. We in the past in discussing on the Windows Mobile short note’s service, this may steal the privacy in the near future. One kind is our harassments, this is trash short note and cheating which information we mentioned a moment ago, I believe presents everyone will receive such information: Hasn’t your money projected on? My account has changed, should project on any anything place. Therefore, is similar such information, actually behind this is the economic interests, had such economic interest actuation, I believe, everybody will realize gradually may see the safe thing from our handsets.

This is Xwodi which mentioned a moment ago does an inside job the spyware, my one year how much money may serve to sell to you you, you person’s handset which where wants to monitor software you go. You may through the monitoring and operation see giving people a hard time the picture or is the telephone conversation record carries on the monitor. This did not say specifically.

Pornographic short note, we had discovered at present some virus’ cases, possibly are through some links of softwares. Now the virus has transmitted some color letter links, our software may link, so long as after clicking, the software may install automatically, after the installment, does not have any user interface, may go to the backstage to transmit such some links through the route again, carries on the second installment. Such tool already may intercept your privacy, may send the server to go the communication record, will waste your phone bill, sends to your here all these information.

Finally spends time to introduce that a bottom wire Qin Corporation, we is a company in Beijing, was established in October, 2005. The net Qin Corporation primary service concentrates on the handset security aspect service. To June, 2009, our net Qin globally has probably 25 million users, the proportion of Chinese user has occupied about 70% probably. From us through the third party handset security memoir of market share may see that we surpass 60% market shares in the Chinese handset security market, should say that present is stands in China in the handset security industry in the front row.

The net Qin’s product had raised a moment ago, we provide the complete handset security service solution package the company, provides the performance and public security including us. Simultaneously we have also provided counter-virus, anticlutter, privacy protection and so on entire series security product. Net Qin all products are our research and development teams, our product all intellectual property rights are independent.

This is the simple introduction, the net Qin’s handset antivirus product, is first and attains the sales permission through Chinese Ministry of Public Security computer system handset security special-purpose product technology authentication. Net Qin was with the China Mobile, China Unicom and China Telecom has made the close cooperation in the handset security domain. Net Qin in the channel aspect with Tristar and Pu reaches carries on the international and domestic well-known complete-system vendor to make the cooperation, comes our products to do through their channels the product the cooperation of initialization and channel. At the same time, to promote us provided the service to user the confidence level and grade of service, net Qin also accepts the center to make the alliance with our 12321 reporting to the authorities, we in malicious reporting to the authorities and reporting to the authorities of trash software software will make to contribute.

网秦在全球范围内积累了很多的病毒、安全的样本，也积累了很多为用户提供更好的服务的服务经验。网秦本身不是一家简单的产品公司，我们是服务公司，所以我们目前会给用户提供7×24小时的服务，我们有很大的团队在后面支撑做安全的服务。

同时介绍一下我们在提到的反骚扰产品的特点，目前我们在市面上看到了很多垃圾短信过滤服务，只需要提供关键词。比如说今天我看到了假发表，或者是其它的。网秦做了过滤产品，用户不需要再做其它的任何工作，通过我们向12321和广大的用户垃圾短信的样本采集，我们做了一套语音库，我们会动态提供分析，即使它的垃圾短信把发票改成汉语拼音，我们数据库也可以参与更新，所以只需要做到实时我们就可以做到垃圾短信数据库的实时更新。

最后希望我们能跟产业链的所有的厂商、运营商、手机厂商，包括一些渠道的合作伙伴能够共同成长，打造一个更加先进、安全、绿色的手机移动空间。

谢谢大家。 (本文来源：网易科技报道 )